PROGRAMMATIC ADVERTISING
Automatically buy and optimise digital campaigns
using display, native, video or rich media formats.

Programmatic Advertising Plans



Features

One time setup/campaign (1st month):

Monthly Spend with Programmatic Network

Initial campaign development & strategy

Monthly performance & analysis reporting

Real Time AI Bidding Platform

Demographic Targeting

Geo-location Targeting

Age range Targeting

Gender Targeting

Interest Targeting 

Socio-economic class Targeting

Related website interests

Behavior targeting

Mobile device targeting

Targeting by Day(s) of week

Targeting by Hour(s) of day

Click-to-website button

Click-to-call button

Click-to-sms button

Click-to-ussd button

Click-to-chat button

Click-to-map button

Click-to-email button

Brand positioning research & insights

Remarketing strategy & implementation

Demand Side Platform (DSP) access for real time data

Native advertising

Private Market Place (PMP) deals (if desired)

Dedicated Marketer

Results analysis/reporting

Strategic bid management

Ad optimization 

Monthly consultations

Custom Video/Animated/Interactive/Data Driven Ad Creative

Ad Creative Creation (One set)

300x250

320x50

300x250

320x100

320x480

336x280

728x90

160x600

300x600

Anti-fraud & Brand safety technology 

500+ popular local & international sites & apps used in BW 

40+ Ad Exchanges Including:  

Doubleclick by Google Placement including GDN

Mopub Placement

PubmaticPlacement

inmobi Placement

OpenX Placement

Rubicon Placement

Triplelift placement

Brightroll placement

AdColony placement

Programmatic Basic

15%

Progressive monthly management

Setup Fee Applies

$1,000 - $3,000

1

Quoted Separately

JPG

JPG

JPG

JPG

JPG

JPG

JPG

JPG

JPG

Programmatic Medium

14%

Progressive monthly management

Setup Fee Applies

$3,001 - $5,000

1-2

Quoted Separately

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

JPG & Gif

Programmatic Large

12%

Progressive monthly management

Setup Fee Applies

$5,001 plus

1-2

Quoted Separately

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

JPG, Gif & Rich media

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